CONTACT:
Sears Public Relations And Communications
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Kenmore Debuts Elite? Trio? Refrigeration Line Boasting Most Usable Storage Capacity
New Refrigerators Also Offer Style and Energy Efficiency
HOFFMAN ESTATES, Ill., July 9 /PRNewswire/ -- Just in time for the
summer barbecue season, Kenmore brings fresh, contemporary design, smart
features and wide-open spaces to its revamped refrigerator line, enabling
consumers to make the most of usable refrigerator capacity without
sacrificing precious kitchen space. The new 2010 Kenmore Elite line -
including an ice and water dispensing, bottom freezer French-door
refrigerator with the most usable capacity available* - helps Americans
make room for the things that matter most.
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When does 28 cubic feet of space feel like 29? It comes down to usable
capacity. The Kenmore Elite 28 cu. ft. Trio refrigerator can store an
impressive 465 cans of soda - 51 more cans than the competition's 29 cu.
ft. refrigerator and more than any other leading brand of ice and
water-dispensing, bottom freezer refrigerator. Due to the innovative design
of the Slim In-Door Icemaker, the new Kenmore Elite Trio Ice and Water
Refrigerator combines practical capacity with chic design elements.
Key Elite Trio features include:
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-- Flawless and sleek design features including redesigned, elegant and
easier-to-grip handles on stylish, contoured doors with hidden hinges.
-- Full-color LCD display and intuitive SmoothTouch controls are convenient
to select temperatures and settings.
-- Multiple-level interior LED lighting saves energy and provides a sleek
look and feel.
-- Slim In-Door Icemaker, tucked inside the door, allows storage in the
door and 100% top shelf storage, providing more usable space and an
organized interior.
-- Tilt-N-Take freezer drawer provides for convenient access to frozen
foods without pulling out the entire drawer and can also hold up to 88
lbs. of food, thanks to the robust geared rail system.
-- An airtight crisper helps retain moisture in vegetables longer.
Vegetables stored in the airtight crisper dry out four times slower when
compared to a standard crisper bin.
-- Multi Air Flow Technology circulates fresh, cold air evenly into every
nook and cranny to keep all the contents of the refrigerator chilled
properly, so Jell-O molds set firmly without freezing the milk.
-- New GeniusCool(TM) Technology provides smooth, quiet operation and
exceeds ENERGY STAR? guidelines.
"The new Kenmore Elite Trio refrigerators offer consumers sleek design
without sacrificing money, style or space," said Betsy Owens, Vice
President, Kenmore Brand. "Our Elite line of refrigerators combines
innovative technology, versatile storage options and a chic, fresh design
to accommodate the needs of any kitchen this summer and beyond."
More is better, especially when it comes to ease of use and usable
storage capacity. To suit the design of any kitchen, Kenmore's new
refrigeration models come in three colors including stainless steel (model
71063), black (model 71069) and white (model 71062). The Elite Trio Ice and
Water refrigerator retails for $2,799 in white and black and $3,099 in
stainless steel.
Need it On Ice?
Kenmore continues to deliver expanded technology and convenience in its
Elite Trio Side-by-Side offerings which are sure to keep things cool as a
cucumber, even on the hottest summer days. While offering premium design,
added freezer storage is available with a space-saving icemaker located in
the door to free space on five convenient shelves. Additionally, innovative
cubed ice fits easily into glasses to keep drinks on the rocks. The Kenmore
Elite 27 cu. ft. Side-by-Side refrigerator provides a sleek, stylish look
with contoured doors and a flush, integrated, tall dispenser that makes it
easy to fill pitchers, coffee pots and water bottles while virtually
disappearing into the door. The Elite Side-by-Side refrigerator retails for
a manufacturer's suggested retail price of $2,299 in stainless steel (model
51083), $1,999 in white (model 51082) and black (model 51089).
For more information on Kenmore's new line of Elite Trio and
Side-by-Side refrigerators, visit http://www.kenmore.com.
Kenmore recently opened the "Kenmore Live Studio," an interactive
center equipped with technology to stream exciting and innovative
experiences live online. Studio visitors can share their voice with the
world as they watch events that include chef and designer demonstrations,
new product unveilings and more, in real time via Kenmore's Facebook page.
The "Kenmore Live Studio," located in downtown Chicago at Huron and Wells
(678 North Wells Street, Chicago Ill 60654), is open to the public every
Thursday through Sunday. Visit http://www.facebook.com/kenmore to learn more.
*Kenmore Trio refrigeration line boasts more usable capacity than any
other Kenmore model, storing more soda cans than any other ice & water
dispensing bottom freezer refrigerator, among leading brands.
About Sears Holdings Corporation
Sears Holdings Corporation is the nation's fourth largest broadline
retailer with approximately 3,900 full-line and specialty retail stores in
the United States and Canada. Sears Holdings is the leading home appliance
retailer as well as a leader in tools, lawn and garden, home electronics
and automotive repair and maintenance. Sears Holdings is the 2010 ENERGY
STAR? Retail Partner of the Year. Key proprietary brands include Kenmore,
Craftsman and DieHard, and a broad apparel offering, including such
well-known labels as Lands' End, Jaclyn Smith and Joe Boxer, as well as the
Apostrophe and Covington brands. It also has the Country Living collection,
which is offered by Sears and Kmart. We are the nation's largest provider
of home services, with more than 12 million service calls made annually.
Sears Holdings Corporation operates through its subsidiaries, including
Sears, Roebuck and Co. and Kmart Corporation. For more information, visit
Sears Holdings' website at http://www.searsholdings.com.
SOURCE Kenmore
Web site: http://www.kenmore.com
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CONTACT: Larry Costello, Sears Holdings Corp., +1-847-286-9036,
Larry.Costello@searshc.com; Eileen Earley, Zeno Group for Sears,
+1-312-396-9794, Eileen.Earley@zenogroup.com
